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Which one thing might you change about Medium if you had the chance?

Featured Answer

Question Analysis

This question is a behavioral question that aims to assess your problem-solving skills, creativity, and understanding of the company or platform, in this case, Medium. It evaluates your ability to identify areas for improvement, propose practical solutions, and anticipate the impact of these changes. The interviewer is looking for insights into how you think critically about existing systems and processes, and how you'd contribute to the company's growth and innovation.

Answer

Situation: At Medium, the platform is designed to empower writers and readers to engage with meaningful content. However, one area that could enhance user experience is the content discovery process.

Task: The task is to improve the way users discover content that aligns with their interests, ensuring that both writers and readers find value in the platform.

Action: I would propose implementing a more sophisticated recommendation algorithm that not only suggests content based on past reading habits but also incorporates trending topics, social interactions, and user feedback to tailor suggestions. Additionally, introducing customizable filters could allow users to adjust their content preferences actively.

Result: By enhancing the content discovery process, users would spend more time on the platform, engage with a broader range of topics, and potentially increase subscription rates. Writers would benefit from increased exposure and engagement with their work, leading to a more vibrant and interactive community on Medium.