Tell me about a time when users didn't like the UI that an engineer built.

Question Analysis

This question is designed to assess your ability to handle feedback, collaborate with others, and make improvements based on user experience. The interviewer wants to understand how you respond to criticism, work with a team to resolve issues, and ensure that the end product meets user needs. This is a behavioral question where you should use the STAR (Situation, Task, Action, Result) method to structure your response.

Answer

Situation:
In my previous role as a product manager at XYZ Company, we launched a new feature in our mobile application designed for tracking daily fitness activities. The UI was developed by one of our engineers who was new to the project.

Task:
After the launch, we received feedback from users indicating that the UI was not intuitive. Users found it difficult to navigate through the feature, which led to a decline in user engagement and negative reviews.

Action:
I organized a meeting with the development team, including the engineer who built the UI, to discuss the feedback and identify specific pain points. We decided to conduct a series of user experience testing sessions to observe how users interacted with the feature. Based on the insights gathered, I collaborated with the UI/UX designer to redesign the interface, focusing on simplifying navigation and improving overall usability. We ensured that the engineer was involved in the redesign process to understand user-centric design principles.

Result:
The redesigned UI was launched within six weeks, and we saw a significant improvement in user satisfaction and engagement. The feature's usage rate increased by 30%, and we received positive feedback from users who appreciated the new, intuitive design. This experience also helped strengthen the collaboration between engineering and design teams, ensuring that future projects maintained a strong focus on user experience.