Briefly describe your background and what is your most relevant experience within Medium

Question Analysis

The question is two-fold: it asks for a brief overview of your background and seeks to identify your most relevant experience related to Medium. The interviewer is interested in understanding your professional history and how it connects to the role you're applying for, particularly focusing on experiences that align with Medium's platform and objectives. This question allows you to showcase your expertise, relevant skills, and experiences that make you a suitable candidate.

Answer

Background Overview:

• I have a background in digital content creation and management, with over five years of experience in the industry. My career began in journalism, where I honed my skills in storytelling and audience engagement.

Relevant Experience with Medium:

• Situation: At [Previous Company Name], I was tasked with improving audience engagement for our digital publications.

• Task: My goal was to increase reader interaction and broaden our content reach, particularly focusing on platforms that catered to insightful and impactful storytelling, such as Medium.

• Action: I spearheaded a project to repurpose our existing content for Medium, tailoring articles to its unique audience by emphasizing quality narratives and data-driven insights. I collaborated with writers and editors to ensure our content met Medium’s standards and optimized it for better visibility on the platform.

• Result: As a result, we saw a 30% increase in reader engagement and a substantial rise in follower count on Medium. Our articles frequently featured in Medium's top stories, significantly boosting our brand's visibility and credibility.

This experience not only deepened my understanding of content strategies on Medium but also solidified my ability to adapt and thrive in dynamic digital environments.